The Texas Rangers brand is built on a bold visual identity expressed through specific color values in hex, RGB, CMYK, and Pantone formats.
Consistent use of these color definitions ensures accurate reproduction across digital media, print materials, and licensed merchandise.
| Color Name | Hex | RGB | CMYK | Pantone |
|---|---|---|---|---|
| Ranger Red | #C0111F | 192, 17, 31 | 0, 91, 84, 25 | PMS 186 C |
| Navy Blue | #0C2340 | 12, 35, 64 | 81, 45, 0, 75 | PMS 280 C |
| White | #FFFFFF | 255, 255, 255 | 0, 0, 0, 0 | White |
Brand Identity and Visual Recognition
Color is central to how fans recognize the Texas Rangers at a glance during games and in media.
The carefully chosen Ranger Red and Navy Blue communicate energy, passion, and steady tradition.
Digital Color Specifications for Web and Media
Digital projects rely on hex and RGB values to render the Rangers brand accurately on screens.
Use Ranger Red #C0111F and RGB 192, 17, 31 for primary branding elements such as logos and buttons.
Reserve Navy Blue #0C2340 and RGB 12, 35, 64 for backgrounds, UI components, and text blocks.
Print and Production Color Specifications
How CMYK and Pantone Keep Brand Reproduction Consistent
For printed materials, CMYK values ensure predictable results on presses and digital printers.
Ranger Red in print is CMYK 0, 91, 84, 25 based on Pantone 186 C.
Navy Blue in print uses CMYK 81, 45, 0, 75 aligned with Pantone 280 C.
Specifying Pantone colors helps vendors match the Rangers palette across different production runs.
Brand Application and Usage Guidelines
Applying Ranger Red and Navy Blue consistently supports a strong, professional image.
- Prioritize Ranger Red for key call-to-action elements and primary branding touchpoints.
- Use Navy Blue for headers, backgrounds, and situations that require stronger contrast.
- Keep White reserved for negative space and clean layouts to maintain readability.
- Verify color accuracy using the provided hex, RGB, CMYK, and Pantone definitions across media.
Design Consistency Across Platforms and Applications
Following precise color definitions helps teams maintain a unified Rangers identity in every output.
FAQ
Reader questions
What hex code should I use for the Texas Rangers primary logo on a website?
Use #C0111F for Ranger Red to ensure the logo displays with the exact brand color online.
What CMYK values are correct for printing Texas Rangers marketing materials?
For Ranger Red, use CMYK 0, 91, 84, 25 based on Pantone 186 C to maintain color accuracy in print.
What RGB values match the official Texas Rangers colors for digital graphics?
Use RGB 192, 17, 31 for Ranger Red and RGB 12, 35, 64 for Navy Blue in web and screen designs.
Which Pantone numbers correspond to the Texas Rangers palette for professional printers?
Specify PMS 186 C for Ranger Red and PMS 280 C for Navy Blue to guide consistent print reproduction.